Rory Brown: What’s the value of newspapers’ web traffic?
Newspapers’ reports of rapidly rising web traffic only confers ‘bragging rights’ if it is not monetised, argues Brown. Lessons should be learnt from the B2B publishing sector, he adds.Similar Posts:...
View ArticleRory Brown: What next for the B2B media industry?
Rory Brown, former managing director of the interactive marketing division of Incisive Media, shares his thought about the future of business-to-business publishing. “Yes, big media is clearly...
View Article
More Pages to Explore .....